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Seller Rating Score
Grow Your Sales
Completing The SaleTips For A Great Detailed Seller Rating Score
Here's a quick summary of things to take note of that can help increase customer satisfaction in each of the four DSR (Detailed Seller Rating) areas.
Item as described
It's always better to pleasantly surprise than disappoint.
  • Be accurate and give details. Mention defects, if any.
  • Use Item Specifics.
  • Use pictures. Show your item from every angle.
  • Resolve Item Not as Described complaints quickly.
Communication
Let buyers know you're there for them.
  • Always communicate in a friendly, professional manner.
  • State all policies clearly and let buyers know how to contact you.
  • Automate email responses so buyers get answers quickly.
  • Enclose a Customer Support message in every package (use our sample message).
Postage time
Speedy delivery
= Happy customers
  • Give buyers an idea of how long postage will take, especially when delivering internationally.
  • Post items as soon as possible after receiving payment.
Postage and Handling Charges
Reasonable postage can be a deal-closer
  • Be specific about postage services used and postage cost.
  • Get cost estimates using postage calculators from the eBay Postage Centre.
  • Offer postage discounts when buyers purchase multiple items.

New way to look at Detailed Seller Rating (DSRs)

Quality is not a result of how big you are, but your dedication to doing right by your customers. Our research shows that low DSRs are a more accurate measure of the quality of buyer experience provided by eBay sellers. That's why eBay is evolving the way we measure quality, focusing more on how many low DSRs1s and 2sa seller receives than on a seller's DSR averages.

  • The 1s and 2s a seller receives are tracked for each DSR: Item description, communication, shipping time, and shipping and handling charges. Low instances of 1s and 2s will be the main quality requirement for the new Top-rated seller status and the PowerSeller programand even continuing to sell on eBay. Sellers are encouraged to focus more on avoiding 1s and 2s than on getting more 5s or higher averages.
  • You can see a monthly snapshot now of your standing toward the new low DSR requirement through a link at the top of your Seller Dashboard.



    To see this view, just log on to your Seller Dashboard and click the link at the top.



    Snapshot of your standing updated daily starting October 2009..

    Learn more about the changes in focus to low DSRs and how DSRs are calculated

Resources
Creating Pixel Perfect Photos Marketing Collaterals